Zimmerman Advertising Program | èßäÊÓÆµapp

What is ZAP?

The Zimmerman Advertising Program is a comprehensive Business Advertising degree program ideal for èßäÊÓÆµapps possessing sharp analytical and strategic thinking skills with a desire to use their creativity to produce positive returns on investment. These creative solutions help businesses build brand identity, identify and adapt to market trends, create effective campaigns, and drive sales and revenue. The program is highly selective, allowing 26 èßäÊÓÆµapps per cohort.

Requirements to Join the Zimmerman Advertising Program

Student Spotlight

Students in London

Sarah Rodhouse, a second-year ZAP èßäÊÓÆµapp, completed her study abroad trip in the summer of 2016.